DESIGN BUSINESS PLAYBOOK A-Z
LAUNCHING MID NOVEMBER 2021
BOOK A 1:1 SESSION
Pick my brain! We will spend one hour talking through some of your biggest challenges. I will provide you with strategies and information to get you on track and help overcome these challenges.
YOUR STEP BY STEP GUIDE FROM LAUNCH TO A SUCCESSFUL DESIGN BUSINESS
This course is way past due!
It was time to create an all in one A-Z play by play business course that covers everything and anything from launching a design business to running one successfully and profitably.
I know that you're here because you've been looking for just the thing to take your business to the next level!
I am excited to finally bring this course to my design business mentees all in one place and easy to consume!
There's always work to be done to level up - I am here to provide you with the knowledge, experience and resources all in one information-packed, actionable course.
ABOUT THE COURSE
DESIGN BUSINESS PLAYBOOK A-Z
This course is chock full of information and details for every step of running your design business. I have taken my entire 15 year career and loaded it all up in this course. You will learn from some of my mistakes and definitely my victories and how I manage to run a million dollar business with a small team.
You can expect downloads, templates, cheat sheets.
The course is presented mostly through video and written content. I kept it concise but information filled in 12 modules.
My goal was to make this easy to consume, yet full of solutions and value.
Design Business Playbook A-Z covers:
Strategies for leaving your 9-5 and run your design business full time
Everything you need to start your design business including legal designation, contracts and insurance
Sales and marketing strategies for acquiring and retaining clients, negotiations and best practices, branding, website, social media, getting published.
Planning for growth and how to scale
Building your dream team
Honing your creativity and creating memorable designs
Establishing a design portfolio to attract the right clients
Understanding your business finances, properly setting up your books and strategies for tracking performance
Setting and meeting financial goals.
Planning for profits on every project to meet revenue projections.
analyzing project scope and setting design fees.
Mastering product sales for maximum profitability.
Exploring various revenue streams and economies of scope to maximize revenues.
Establishing win-win vendor and contractor relationships
Effective professional communications
Strategies for productivity and getting more out of every day
Making logistics tick - Handling freight and receiving
How to handle the current supply chain issues without going crazy
Managing installations and photo shoots
Service - and more business after the sale
Community over competition and paying it forward
WHY YOU SHOULD TAKE THIS COURSE
DESIGN BUSINESS PLAYBOOK A-Z
I don't know a whole lot about football - I am more of a soccer fan, but the one thing I know is that the players abide by their playbook. Play by play. They rely on it for the win.
Same in business. You can't show up on the field of your design business everyday without a plan - your own playbook. Having the right strategies for building a solid business brick by brick will serve you the best.
Start as soon as you can to build structure into your business. Design Business Playbook A-Z was created for just that - to make it easy, convenient and accessible - all you need to know in one place.
Whether you are just starting out or you've been in business for a while, if you put these strategies I will teach you into action, you too can have the successful business you dream of. You will have the right attitude, the right tools and the right strategies.
You will be excited and grateful everyday because your business is rewarding. You will have influence in the design community, and you will be very profitable and successful.
The course covers everything from launching a design business to closing out a design project, and everything in between.
This course will challenge you and your current mindset, help you improve your outlook on your business, your attitude and what it takes to be truly successful.
Lots of great information and courses are out there on the market, including my other two courses - Pricing For Profitability and Preparing and Presenting Your Design Fee, but this course has it all in one place for easy access and convenience. This course also seeks to "teach you how to fish" versus "giving you a fish" - although there will be lots of time-saving resources shared with you in every module.
The course is concise but very information filled. This makes it easy to work through the course at your own pace. You can skip the modules that don't apply to you and still get great value.
It is not just a course, but also reference material. You can access it time and time again as you need it.
The course is presented in both video and written format to make it easier to consume.
I have included most of the very documents, templates, contracts, spreadsheets, software programs, other resources I use in my own business everyday.
Access to my Private Forum for 3 months where you will have access to me as your mentor through Q+A sessions, group mentoring sessions and posting to the Forum newsfeed.
Up to 3 planned video sessions to talk about the course and answer questions. Recordings will be added to the course for future access.
I have been in business for 15 years, and through this time, I have made a lot of mistakes and learned to pivot quickly and keep my eye on the prize. The prize being my purpose and my legacy.
You see, I came into this industry already at a disadvantage - I didn't have a design background and neither did I have a business background, but I knew right from the beginning that I have a place in this industry. I didn't focus on any disadvantage, but instead on how I would blaze my own path to success.
For me, it wasn't about me. It was much deeper than that. It was my talent, my gift, my purpose, and my contribution to the world. This means that no matter how tough it gets, I would stick with it, and if I am going to stick with it, why not make it great.
That attitude has led me to overcoming a lot of obstacles and put me on the path and pursuit of building wealth and a legacy for myself and my family.
I took the initiative to learn every single thing I could about running a successful business, and after a few years of seeing success, I began to teach others how to be successful as well. It has become a passion of mine to teach and educate, and it is still a lifelong passion to learn. You are now reaping the benefits of many years of trials and errors and amazing accomplishments and successes. I hope you dive right into Design Business Playbook A-Z as much as I have poured my heart and soul into creating it.
All the very best to you!
Frequently asked questions
Who is the course for?
Design Business Playbook A-Z was created especially for designers in business 1-5 years, but it is such a comprehensive course that other more seasoned designers would also benefit from it
When will the course launch?
Design Business Playbook A-Z will launch in November 2021. Prelaunch will be September 2021. Currently I am collecting emails for those interested in the course
Will I have access to Veronica?
Each course attendee will be invited to join Veronica's Private Forum where you can ask questions and join group coaching and webinars for up to 3 months
Will I have access to other course members?
You will have FREE access to the Private Forum for 3 months where there will likely be other members of the course, but I will also host up to 3 webinars to answer questions. This will happen soon after launch, so it's best to sign up as soon as the course is available. Video recordings of any webinars will be included in the course for those who sign up later.
Can I take the course whenever I want?
Yes, the course is designed to go at your own pace and skip modules if you like
What if I am not happy with the course?
I am positive that this will not be the case, but if for whatever reason you don't find the course to be useful, send an email to firstname.lastname@example.org
How is the course presented?
Design Business Playbook A-Z is presented mostly via video but also written content. There are 12 modules with sub-modules to make it easier to consume
How much is the course?
Design Business Playbook A-Z will launch at a special rate of around $595 but regular rate will be $795
Will there be downloads with this course?
Yes, Design Business Playbook A-Z will include several templates, forms, dcouments, contracts, spreadsheets that you can use for your own business operations